HUMANS PRIMARILY PERCEIVE the world through sight, and the colors of our surroundings can have a significant impact on the way we feel and behave.
It may sound far-fetched at first, but marketing companies spend a lot of money around the concept that color can influence what consumers buy.
For example, if you walk down the cleaning product aisle, you’ll notice that the majority of product labels are blue. That’s because blue denotes cleanliness while simultaneously eliciting a sense of trust.
Nearly every color has a subtle but specific effect on the human mind. The reasons behind these associations are complex, but science has found that the paint colors in your home can affect your emotional well-being. You can use this information to create a palette of colors for your bedroom that promotes relaxation and sleep.